Search Engine Optimisation For Drupal websites

Drupal comes with powerful, built-in SEO functionalities. Drupal facilities your work being designed in a way that performs well on search engines. There are several modules to implement on drupal that can assist with your strategies. We will discuss the most important SEO steps to take and which Drupal modules to use when trackling them.

Step 1: Install and Configure Drupal SEO modules.

•  Setup Drupal with their configuration.
• Go to the Drupal admin panel
• Click on Extend menu.
• Then download the related SEO modules from here.
  
  Here are the some modules which we used for the Search Engine Optimisation.

1. Pathauto :-

                                                                          OR

2. Metatag :-

                                                                          OR
3. XML sitemap :-

                                                                          OR
4. Redirect :-

Step 2: Install Pathauto Modules.

• Go to the Drupal admin panel.
• Click on Extend.
• Install Pathauto and configure them.
• After install the pathauto go to the admin panel.
  
  
• Configuration -> Search and metadata -> URL aliases.
  
  
• After click on the URLs Aliases then their many URLs are appear.
  
  

                                                                           OR

Step 3: Install Metatag Module.

• After install Metatag go to the admin panel.
• Click on configuration -> Search and metadata -> Metadata -> settings.
  
  
• After clicking on settings then the metatag settings will appear.
• In this you can add default meta tag and add meta tag for custom route.
  
  
  
  

                                                                          OR

Step 4: Install XML Sitemap.

• After install XML from here then go to the configuration part.
  
• Then configure the XML sitemap after click on configure
  OR
• Go to the Configuration -> search and metadata -> XML sitemap.
  
• Then add the XML sitemap URLs
  
  
  
                                                                   OR

Step 5: Install Redirect Module.

• After the Redirect module install then click on configure for the configuration of the URLs in drupal websites.
• Go to the drupal admin panel.
• Configuration -> Search and Metadata -> URL Redirects.
  
  
  
  
• Go to the settings and Fix the 404 pages , domain redirects , URLs redirect.
  

Step 6: Improve Websites Performance and User Experience.

• Optimize the images to reduce page load times.
• Mobile friendly design for drupal theme is responsiveness using tool like Google’s mobile Friendly test.
• Improve page speed to optimize the websites performance by caching content, CSS, javascript and CDN.

Step 7: Monitor and Analyze SEO Performance.

• Install google Analytics with your Drupal Websites to visit their behaviour, traffic source, user engagement.
• Monitor SEO metrics to use google search console and other SEO tools to configure the performance of the websites.
• Optimize the Local SEO if applicable for your Drupal websites.